Free Webinar · June 4, 2026 · 5–6 PM ET

Build a Destination Practice

Measure. Improve. Prove. Repeat.

The future of healthcare belongs to practices that can measure baseline health, improve outcomes through personalized programs, prove progress with objective data, and repeat the process over time. This creates better patient outcomes, stronger retention, recurring revenue, and a practice patients refuse to leave.

📅 Thursday, June 4, 2026 🕔 5:00 – 6:00 PM ET ✦ Free to Attend

● The Problem We're Solving

Providers are adding equipment without a system to connect it. Patients come once, get impressive data, and don't come back — because nothing was built to bring them back. This webinar shows you how to change that.

✦ FREE · 1 Hour · Live Q&A

Build a Destination Practice
Measure. Improve. Prove. Repeat.

Date Thursday, June 4, 2026

Time 5:00 – 6:00 PM ET

Host Jeff & Dr. Burlage · Anatome Lab

Where Online · Live

Hosted by Jeff

Anatome Equipment Lab & Training Center · Sunrise, FL

Reserve Your Free Spot →

FREE · No credit card · 30 seconds to register

★ Special Guest Faculty

Dr. Thomas Burlage, DC

Founder & Principal · Burlage Services Group — nearly 30 years turning clinical capability into profitable, cash-based practices.

He's co-hosting this free webinar live — and teaching in person at the 2-day workshop.

Learn more at our 2-Day Workshop — Meet Dr. Burlage in person →

● The Gap

Here's what's missing in most practices right now.

Gap 01

Data without direction

You run the DEXA. The patient gets a report. They leave impressed — and you never see them again. The scan created no program, no next step, no reason to return.

Metabolic data should be the start of the patient journey, not the end of a visit.

Gap 02

Recovery as an afterthought

PEMF, red light, and hyperbaric are sitting in your practice generating one-off visits. They're not connected to outcomes. Patients don't see how they fit. So they don't prioritize them.

Recovery amplifies every other modality. When patients understand that, utilization changes.

Gap 03

No retention system

Procedures create transactions. Systems create patients who stay. Most practices are built around the former — which means they're constantly filling the top of the funnel instead of keeping what they have.

A destination practice turns the data loop into the retention engine.

What You'll Learn

One hour. Four things you'll use immediately.

What a destination practice actually is — and why it wins

The shift from procedure-based to systems-based care. We'll show you the difference between a practice that generates transactions and one that generates patients who return month after month — and why the gap comes down to one thing: a connected clinical system.

You'll be able to explain the destination practice model to your team and your patients in plain language.

How metabolic data drives the entire program

DEXA gives you body composition, visceral fat, bone density, and lean mass. RMR tells you energy expenditure. VO₂ Max tells you aerobic capacity. Together, they create a clinical picture that justifies every recommendation you make — and gives patients a measurable reason to come back.

You'll understand how to use metabolic data as the anchor for a program patients invest in long-term.

Why recovery is the multiplier — not an add-on

When recovery modalities are positioned correctly, they don't compete with your program — they amplify it. PEMF, red light, and hyperbaric accelerate the outcomes the metabolic data is tracking. Patients who use recovery see better numbers. Better numbers create engagement. Engagement drives retention.

You'll see exactly how to position recovery so patients understand why it's part of their program — not optional.

The data loop that turns outcomes into recurring revenue

Data → Program → Recovery → Better Data. That's the loop. When patients see their numbers improving — body composition shifting, visceral fat dropping, lean mass building — they don't just stay. They refer. This is how destination practices grow without constantly filling the top of the funnel.

You'll leave with a clear model for how clinical outcomes become the engine for practice growth.

Your Hosts

Who you'll be learning from.

Jeff Rubinoff

Co-Founder · Anatome Equipment Lab & Training Center
Owner (partner) · DexaPlus

28 years experience helping medical practices scale. Co-Founder of Anatome Equipment Lab & Training Center in Sunrise, FL, where providers get hands-on training across DEXA, recovery, and regenerative modalities — plus the business systems to turn them into a profitable, cash-based practice.

Dr. Thomas Burlage, DC

Founder & Principal · Burlage Services Group

Nearly three decades in healthcare operations, multi-site growth, and integrating clinical care with practice revenue — helping providers build the structure, workflow, and pricing that make a cash-based model actually work.

Who It's For

This webinar is for you if…

You have equipment that isn't earning its keep

DEXA, shockwave, PEMF, ultrasound — you've invested in it. This shows you how to build the system around it.

Your patients aren't coming back consistently

Retention is a system problem, not a relationship problem. You'll see the model that fixes it.

You're moving toward cash-based care

The destination practice model is built for it. Data-driven, outcome-focused, and not dependent on insurance reimbursement.

You want to see the June 26–27 workshop first

This webinar is the free version of what we teach over two full days. Come see if it's the right next step.

You're building a health optimization program

Performance, longevity, regenerative medicine — the 4-pillar ecosystem is designed for forward-thinking practices.

You want a model, not just motivation

No hype. No vague frameworks. You'll leave with a clear picture of how the system works and what to do next.

Build a Destination Practice

Dr. Thomas Burlage, DC

Here's what's missing in most practices right now.

Data without direction

Recovery as an afterthought

No retention system

One hour. Four things you'll use immediately.

What a destination practice actually is — and why it wins

How metabolic data drives the entire program

Why recovery is the multiplier — not an add-on

The data loop that turns outcomes into recurring revenue

Who you'll be learning from.

This webinar is for you if…

You have equipment that isn't earning its keep

Your patients aren't coming back consistently

You're moving toward cash-based care

You want to see the June 26–27 workshop first

You're building a health optimization program

You want a model, not just motivation

Join us Thursday, June 4th.